Brand Guidelines
Access to Anthropic's official brand identity, including color palettes, typography standards, and visual design guidelines for creating branded materials.
Brand Colors
Primary Palette
| Name | Hex | Usage |
|---|---|---|
| Dark | #141413 |
Primary text, dark backgrounds |
| Light | #faf9f5 |
Light backgrounds |
| Mid Gray | #b0aea5 |
Secondary elements |
| Light Gray | #e8e6dc |
Subtle backgrounds |
Accent Colors
| Name | Hex |
|---|---|
| Orange | #d97757 |
| Blue | #6a9bcc |
| Green | #788c5d |
Typography Standards
| Role | Font | Fallback |
|---|---|---|
| Headings | Poppins | Arial |
| Body Text | Lora | Georgia |
The system applies Poppins automatically to headings at 24pt and larger. Lora handles body text for readability.
Technical Implementation
- RGB color values for precise brand matching
- Automatic font fallback mechanisms (pre-installing Poppins and Lora recommended)
- Smart font application based on text size
Installation
npx skills add https://github.com/anthropics/skills --skill brand-guidelines
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